Since graduate school, Ms. Joyce has been providing academic guidance and college advising for students in BC. With over 13 years of cumulative experience in college planning and applications for renowned institutions in the United States, Canada, the United Kingdom, and Singapore, she has provided professional undergraduate consulting and planning services to thousands of families in British Columbia. 

With a “Best Fit” philosophy, her planning focuses on uncovering students' potential & empowering each planning student so that they can find their niche while pursuing their dream schools. She also helps students develop an organized application plan, timeline and school list during the G11-12 application season and patiently counsels them step-by-step to obtain their desired admission offers.

Joyce is currently a member of NACAC (National Association for College Admission Counselling), an associate member of the IECA (Independent Educational Consulting Association), and a member of the IECA College Committee. She also served as a research assistant at UBC and a sessional lecturer at the University of Mississippi's flagship program and the Columbia University-Shanghai Jiaotong University summer program.

Joyce has achieved a 100% acceptance rate to UBC and U of T for the past three years with her clients. Here are some of her students’ past university matriculations: UBC, U of T, Waterloo, UPenn, Columbia University, USC, Cornell University, UC-Berkeley, UCLA, NYU, Boston University, University of Rochester, CMU, UW in Seattle, and more.​